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Huffpo Goes Younger

September 21, 2011
by klickadmin
huffington post, Patch network, whuffie, young readers
Comments are off
Getting your story placed on a high profile blog is a good thing, right?  Lot’s of eyeballs eyeing your clients story.  One of these high profile blogs, the Huffington Post, is eyeing new readers with it’s Patch network of hyperlocal sites, and a new venture aimed at tee
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Sacred Spaces

September 07, 2011
by klickadmin
ad placement, digital ecologies, PR
Comments are off
I saw this while traveling this weekend: It’s a copy of Kurt Vonnegut’s Slaughter House Five that is ad supported. On the cover, or in the pages, a company called WOWIO will insert an “unobtrusive advertisement” to subsidize the cost of the publication. I see a
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Social Media Size Queens

June 06, 2011
by klickadmin
facebook, klickblog, likes, paid views
Comments are off
In a meeting with a potential client last week, it became very clear, very quickly that it was going nowhere.  It all began with the following phrase: “I want it to go viral!” …a phrase which I’ve bitched about before.  But it got worse when the client (let’
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Actors and Actions

August 03, 2010
by klickadmin
klickblog
0 Comment
There are some good actors in Los Angeles.  They’re smart, funny, dedicated to their craft, and savvy about their business.  They’re also good people…able to hold conversations about topics outside their auditions and who sold what show to whom.  Unfortunately the
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Spousal Engine Optimization

July 13, 2010
by klickadmin
klickblog
0 Comment
or…SEO for dummies I like technology.  I also quite like my wife.  Far be it from me to have to pick between the two. But I’m always curious, whenever we talk about Ad Words and Optimization and Personalized Marketing…how well does Google really know me? So I’
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Go Weird or Go Home

July 06, 2010
by klickadmin
boundaries, content, klickblog, miracles, viral video
0 Comment
Penn and Teller are the greatest magicians in the world who do death defying stunts, fantasmagoric sleights of hand, and witty banter in their Las Vegas show, on their long running TV series “Bullshit” and in a series of books, blogs, magazine articles, and ‘casts (b
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To Can Haz or Not to Can Haz

June 28, 2010
by klickadmin
klickblog
0 Comment
The Cheezburger network, if you’ve missed it, is popular network of blogs with the very simple mission of “making the internet smile for 5 minutes a day”.  They’ve accomplished this with a steady stream of captioned images, usually borrowed memes such as Kludg
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The New Gatekeepers

June 21, 2010
by klickadmin
klickblog
0 Comment
or Scarcity Part two Hollywood, like many industries (newspapers, radio, video games), has problems.  How do you get people to pay for their product?  Their product is something that people enjoy, but these days, anything Hollywood makes is available, essentially for free the minute
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iAd: Apple’s 30 Rock?

April 19, 2010
by klickadmin
klickblog
0 Comment
The early days of television advertising was far from subtle.  In the middle of a program, the characters would break out, turn to the camera and talk about, say, breakfast cereal, before resuming the story. All the classic TV shows did it.  Lucy hawked cigarettes.  Andy Griffith d
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